Laura Benjamin Producer

Ad Agency: AKQA SF

Prod. Co: RSA LA | Shot in Barcelona

Director: Meji Alabi

Editor: Matt Newman |Trim London

VFX: Trafik LA

Music: JM London

Created ads and toolkit assets for 16 global markets for Coca Cola

Agency: ORGANIC BBDO

Client: American Family Insurance

John Legend teams up with Big Brothers Big Sisters in Minneapolis for a day of inspiration.

The content we created was featured at the UN Summit for Social Good.

Every month for 5 months we planned a charitable event in a different city - pairing brand ambassadors with charitable foundations.

I had multiple camera crews and photographers simultaneously capturing the event’s highlights, posting stills to a live IG feed, and recording interviews of the hosts and attendees.

It was an extremely rewarding campaign, and always emotional.

Client: Pepsi/Gatorade

Music: Custom Track by Rapper SAINt JHN

Pro Athletes: George Kittle - SF 49er’s, Stefon Diggs - Buffalo Bills, DK Metcalf - Seattle Seahawks, Zion Williamson - Pelicans, Kahleah Copper - Chicago Sky and Fransisco Lindor - Mets

Ad Agency: Big Spaceship

Director/Prod Co: Andre Stringer - DOMO

Editor: Adam Marshall/Whitehouse

Agency: DDB

Client: Organon Pharma

Animation: Transistor

This collage style animation was targeted to savvy young women through YouTube who may be considering their contraception options.

Post and VFX producer

Atmosphere Proximity BBDO: Cognizant TV

Chelsea Pictures - Director Peyton Wilson

Post/VFX: MPC

Verizon Partnered with First Responders and NBA players to promote a gaming event on Twitch.

We shot all the players via zoom during Covid

Agency: RGA

Produced all graphics in-house.

Agency: Mekanism

Director: Cameron Harris/Gravy

Editor: Lowenstein/Whitehouse

Agency: Lippincott

Director: Salsa | Raucus

Editor: Ben Jordan | Work Editorial

Original Music: Walker

VO: Janelle Monae

Agency | Lippincott
Production Co. | Raucus

Photographer | Pep Avila
Retouching | Diego Speroni

Agency: Co: Collective

Client: Google/YouTube

Art Buyer for photo shoot of YouTube “celebs”

Print/OOH post producer for Jumbotrons, OOH billboards, subway wraps, painted walls, and guerrilla postings.

digital displays in Grand Central for YouTube/Vice

YouTube/Epic Rap Battles L train take over

YouTube/Epic Rap Battles video digital OOH display

OOH Billboard for YouTube/Vice on Lafayette & Houston

YouTube/Vice billboard banners on B'way & Houston

Produced Live streamed Inluencer take-over of Dove’s IG for a day, via cell phone and hot spot in van.

Agency | Big Spaceship

Photographer | Matthew Brush

Dove encourages young females to participate in sports through a a social media campaign featuring Olympic Gold Medalist, Tara Davis-Woodhall.
https://www.glossy.co/beauty/exclusive-doves-super-bowl-ad-focuses-on-keeping-girls-in-sports/

Agency: Monks

Client: Dove Men US and UK

Director: Luiza de Moraes

Editor: Jeff Wishengrad

Agency: DDB

Director/Prod. Co: Amicar/Joinery

Shot in Mexico City during covid.

Agency: Razorfish

Photographer: Steven Alessi

Post: Harbor

Art Buyer and Post Producer for Photographic Digital Content

JJ Watt Charitable event for American Family Insurance

In Madison Wisconsin, home base of American Family Insurance, JJ Watt partnered with The Goodman center to help feed the hungry for the entire summer of 2017.

Client: iFIT/NordicTrack

Prod. Co./Dir: HB Films/Indigo Bates

Post: Lost Planet/Federico Brusilovsky

Music: Duotone

Ad Agency: AKQA SF

Vice Media

Director: Ray Tintori/Missing Pieces

• Produced a 20 minute film from script development to completion. The narrative was based on actual events when a young hispanic reporter happened to be at the scene when there was a gas explosion in Harlem.

• The film features celebrities Anthony Michael Hall, as the newspaper’s editor and Maggie Mathison, a senior reporter and mentor to our protagonist.

• We staged a building fire in Harlem with pyrotechnics, NYPD, Firemen, and 125 extras.

• In another scene, we filmed underground graffiti artists tagging an abandoned grain terminal in Redhook, BK.

• We shot for weeks, huddled in a “video village van” because it was winter in NY, 18 degrees. Good Times!

BTS - Pyrotechnics, fire scenes

BTS of the “real” Sandra, reporter

I produced “The cointreau Soiree” event activations that were curated by influencers with cocktail savvy guests. Consumers had the opportunity to engage directly with the brand through custom mixologist participation. The artful soiree backdrop provided great context for live social uploads and web content.

Agency: Razorfish

Production and Post: Element

Directors: Calyer

Agency: Translation

Dir: Chris Applebaum

MJ Blige “Just Fine” and Chevy for Broadcast during Grammies

This Ben & Jerry’s activation required consumers to request ice cream trucks via X to drive to our "City Churned" microsite where ice cream lovers could vote, name their flavors, and track results in real-time.

We earned 157 million impressions via data driven crowd sourcing, fan votes through social media, live voting stations staged across five cities with IG uploads.

The activations ran concurrently amongst multiple US cities, creating social content from each for social and brand usage.

FCB - Partnership for Drug Free America

Superbowl Commerical

FCB - Jamaica Tourism

- Recorded all music tracks in Jamaica, saving the country hundreds of thousands of $'s in re-use as well as providing the tourist board with great PR.

- After FCB, I was local crew for co-branded music events in Jamaica:  Reggae Sumfest/Diageo, Heineken Summer House/Def Jam, Trace Magazine/VP records

Produced this Kymani Marley music video and recorded him for the track at GeeJam Studios in Port Antonio

Produced pharma commercial on Safari in Kenya with Masai Tribesmen

Agency: BGB Group

Produced CGI MOA/MOD videos, interactive materials for medical congresses, web content for Dr/Patient websites, and KOL zoom shoots during covid.

Supervised a team of internal 3D animators and 2D digital artists as well as outsourced to medical animation co’s.

Client: Quaker (PespsiCo)

Agency: Mekanism

Animation: Golden

Created dozens of animated digital and social ads from photo files

Social Media Campaign for iconic candy brand

Animation: Attaboy